Monday, 24 April 2017

Fashion Revolution Week




Today marks the start of Fashion Revolution Week, a week which promotes slow, ethical and sustainable fashion as well as encouraging people to start asking questions about where our clothes come from. You can find out a lot more about Fashion Revolution Week and Fashion Revolution on their website but here is a quick summary from their about page;  "Fashion Revolution Week is our #whomademyclothes campaign in April, which falls on the anniversary of the Rana Plaza factory collapse, which killed 1138 people and injured many more on 24th April 2013. That is the day Fashion Revolution was born. During this week, brands and producers are encouraged to respond with the hashtag #imadeyourclothes and to demonstrate transparency in their supply chain." 

I myself have only just started to learn about the huge impact the fashion industry is having on our planet but I wanted to share a little about my journey in the hope it might help other people learn more and want to make a change. I absolutely loved fashion growing up and would regularly go into Liverpool to spend all my pocket money on clothes as a teenager. I would go to shops like Primark or Forever 21 where I could get a whole new wardrobe every month for only £50. As a teenager I saw nothing wrong with this but as I got older I realised I really didn't want to buy cheap throw away clothes and instead started to really slow down and buy key pieces that would last instead of clothes to only wear once then throw away. I was still buying a lot of clothes but it was a start. 


Having always had a love for fashion I couldn't wait to start a fashion side to my blog, it took me a while to get up the guts to start creating outfits and taking pictures of them but once I'd started I couldn't stop. However I soon found myself struggling with the ethics of the fashion blogging world. Most of the fashion blogs I aspired to would post an outfit nearly three times a week and all of them were made of completely different pieces of clothing. I started to feel as though I needed to be buying new clothes all the time in order to have a successful fashion blog and be like these other bloggers. But I found that the materialistic and consumerist culture really didn't fit me at all. I didn't want to be buying tons of new clothes and only wearing an outfit once, to me this seemed wrong and completely against my understanding of fashion. When I find a piece of clothing I love or put together and outfit that looks great I like to wear it again and again. I tried to fit in, spending all my spare money on clothes but it really didn't fit with my conscions and I found myself becoming more disheartened by my blog. 


One day I read an article about the costumes in the new adaptation of Beauty and the Beast. All the costumes had been ethically sourced and many from artisans in India. The article inspired me, I started researching ethical fashion straight away and learnt so much about the environmental and social impacts of the fashion industry. I learnt that the fashion industry is the third most polluting industry in the world and I read news article after news article about the many fires, building collapses and seriously dangerous conditions in which garment workers work in. I also found out that the majority or garment workers are women, often abused, over worked and barely paid enough to feed themselves let alone their families. I was incredibly shocked by what I learnt and decided I needed to change my buying habits try to help as much as I can. 


Its only been a few months since I started to learn about sustainable fashion but I am learning more and more each day. I have found there are a lot of sustainable fashion bloggers and youtubers with some really great tips on how to change to a slower approach to style. I am still a beginning in the sustainable fashion world but I am looking forward to learning more and sharing it here on the blog. 


If you'd like to learn more about sustainable fashion check these out:


To Die For: Is Fashion Wearing Out The World by Lucy Siegle

The True Cost Documentary (Its on netflix!)
My Green Closet has some great Youtube videos all about sustainable fashion with lots of tips on how to change
The Curious Button is a great blog promoting a slower more sustainable way of living 

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